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Dashboarding & Reporting

Reports that answer your team's actual questions: connected, automated, and designed for the decisions that matter.

Data is only useful if it reaches the right people in the right format.

Every dashboard we build starts with understanding who will use it and what decisions they need to make. We connect GA4, BigQuery, Google Ads, and other platforms into focused Looker Studio views, with automated refreshes and scheduled delivery.

Need richer data behind your dashboards? See BigQuery & Data Pipelines

Who Is This For?

Your team spends hours manually pulling data from GA4
Leadership asks for numbers and every answer requires a different tool
Data lives in multiple platforms with no unified view
You need automated weekly or monthly reports for stakeholders

Our Process

1

Requirements gathering

Interview stakeholders to understand who uses reporting, what decisions they make, and what questions need answering.

2

Data source mapping

Identify all data sources, validate quality, and design blending logic.

3

Dashboard design

Wireframe layouts with clear hierarchy and focused views for each audience (executive, marketing, product).

4

Build & connect

Build in Looker Studio, connect data sources, apply filters, and set up automated refreshes.

5

Walkthrough & iteration

Present to your team, gather feedback, iterate until every view answers the right question.

What's Included

  • Stakeholder interviews to define reporting needs
  • Custom Looker Studio dashboard design and build
  • GA4 exploration and report configuration
  • Multi-source data blending (GA4 + Ads + CRM)
  • E-commerce performance dashboards
  • Marketing attribution and channel analysis views
  • Automated email report scheduling
  • Dashboard documentation and team walkthrough

Frequently Asked Questions

Primarily Looker Studio for its native GA4, Google Ads, and BigQuery integration. Power BI and custom solutions when needed.

Ready to get started?

Tired of reports nobody reads? Let's design something your team will use. Book a free call.

Schedule a Free Consultation

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